Trust is a necessary prerequisite of influence because it is the foundation of healthy relationships. Put simply, people are more likely to be influenced by someone they trust. On the other hand, the absence of trust creates resistance to change by creating doubt, uncertainty, and fear.
In my Fundamentals of Influencing Change at Work course, we talk about trust as a means of building influence, applying influence, and reducing resistance. Over time, common themes have come to light about how to build trust. When it comes down to it, to be trustworthy, you need to do, or really be, three key things. [Read more…] about Influence Requires Trust: Three Ways to Be More Trustworthy