If you are an organizational change agent, think of yourself as the host of the change. Like the host of an event, it’s your role to decide whom to invite and keep track of who plans to attend. To welcome people and take care of the items they bring with them. To ensure their comfort and keep them well fed. To provide relevant activities and to introduce the right people to each other. To monitor that it doesn’t get too loud or rowdy. And to clean up afterward. In a nutshell, it’s your job to entertain!
The host also creates the atmosphere for the event. Is your project a comedy, a mystery, a drama, a thriller? What is the theme for your initiative? When you entertain, you craft the experience that will help people understand and move through the change while giving them a reason to pay attention and participate.
How might you entertain?
Read more of the 99 Ways to Influence Change.