I’ve heard it said that awareness is the first step toward change.Â Before you can change anything, you have to see that something exists that needs improvement.Â To influence change, increase awareness.
Some of the things that should be brought to light are:
- Culture and its effect on behavior – and the behaviors that maintain the culture
- Processes that people use to get things done
- Undiscussables, 400 lb gorillas, and other remnants of fear
- Consequences of not changing
Be bold.Â Shine a light in the shadows of the organization.Â Point out the things that hide in plain sight.Â Make people aware of the everyday forces that hold the organization on its current trajectory.Â Give people a heavy dose of reality.Â Only when you increase awareness can change start to occur.
How might you increase awareness?
Read more of the 99 Ways to Influence Change.