Besides a more detailed story of AT&T Canada LDS, the author provides more insight into how to create a Noble Enterprise – one that achieves great business results and also (and really because it) makes the world a better place, honors people and fosters the human spirit.  The book includes not only a “to do” list for leaders but also a “to be” list.  The author provides a fresh perspective on what a company can and should be and specific examples for how to make it happen.  A must read for anyone who has higher hopes for how their company does business.